- Production
- Distribution
- Marketing
- Exhibition
- Targeting and Reaching Audiences
- Inistitutions
Big Institutions eg Major Hollywood Studios
|
Smaller Institutions
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-Exploit for profit
-CGI and 3D used in production of high concept Hollywood films
-Invested in new technologies like Blu-ray to ensure the film
industry’s continuing importance and to compete with other entertainment
industries like gaming
-Illegal downloading has cost them revenue
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-Useful in production and distribution especially computer technology
and Web 2.0
-Cheaper, lightweight cameras and home computers help amateur and low
budget film makers
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